| Introduction to Digital Marketing | Defining digital marketing, how is it different from traditional marketing and why is it relevant now. |
| Search Engine Optimisation (SEO) | Techniques used to optimize any article, website, or blog for traffic & revenue generation. |
| Social Media Marketing | Using different social media platforms (Facebook/Instagram/Twitter) to connect with the audience & convert them to a call of action (purchase or form filling). |
| Search Engine Marketing | Techniques used to increase the visibility of your webpage on Google search results (SERP); Search engine marketing mostly revolves around paid search advertising (text-based ads that are visible on top of every search result). |
| Web Analytics | Analyzing the behavior of visitors to a website through reports based on traffic sources, referring sites, page views, and conversion rates of that website. |
| E-Commerce Management | Maintenance of an online product-listing website through product keyword research, product pricing, positive reviews, and customer retention. |
| Planning and Creating a Website | How to create a website on WordPress and later use website analytics to track the behavior of visitors to a website. |
| Email Marketing | How to create and send product-based emails in bulk, and ensure that all of the emails have a good open rate and conversion rate. |
| Content Strategy | How to create content that matches the user intent and also your business goals. |
| Affiliate Marketing | Generation of traffic via a third party (company/website). The third party is paid a commission fee to drive traffic to your website. |
Sale!
Post Graduation In Digital Marketing Course
₹59,997.00
The Digital Marketing Syllabus include current topics like Instagram Marketing, Benefits of Online Strategy, Google Traffic Analysis, PPC, etc.
Related products
-
Sale!
-
Sale!
-
-
Sale!
